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Online marketers spend a lot of time demystifying Search Engine
Optimization (SEO), adapting to algorithms changes. However, your site
was penalized through carelessness, through black-hat techniques.
1. Black hat techniques
Popular methods are keyword stuffing, hiding all the keywords that you stuffed so that it is not seen by the human and link buying. Cheap SEO services don’t obey search engines guidelines. They use black hat techniques to get high ranking on Google but it’s very dangerous.
2. Ignore social elements
Social elements are important factors that can increase your ranking. If you have an available content, your visitor is ready to share your article through Social channels (Facebook, Twitter…)
3. Consider SEO tactics to build new website
You think that link building, build proper keywords in your content are enough. It’s not true. Remember that it’ s a good way to have keywords in your page URLs, display an HTML and XML sitemap and implement basic HTML tags like the title tags, meta description tags and header tags.
4. Poor and shallow content
You have to make sure content on your site is well written and user-friendly. If your visitor realize that your contents are not useful, they won’t want to waste their time coming back your website. If your site is image heavy, make sure you apply descriptive alt tags.
5. Focus on the detail instead of the bigger picture
It is a good way to implement the basics of SEO and get your site optimized rather than focusing on ultra specific details such as trying to assess how much more weight an <h1> header tag has versus an
<h2> tag. You try my best to optimize your website and look for new tactics because no one can guarantee an increase or decrease in search ranking.
Popular methods are keyword stuffing, hiding all the keywords that you stuffed so that it is not seen by the human and link buying. Cheap SEO services don’t obey search engines guidelines. They use black hat techniques to get high ranking on Google but it’s very dangerous.
2. Ignore social elements
Social elements are important factors that can increase your ranking. If you have an available content, your visitor is ready to share your article through Social channels (Facebook, Twitter…)
3. Consider SEO tactics to build new website
You think that link building, build proper keywords in your content are enough. It’s not true. Remember that it’ s a good way to have keywords in your page URLs, display an HTML and XML sitemap and implement basic HTML tags like the title tags, meta description tags and header tags.
4. Poor and shallow content
You have to make sure content on your site is well written and user-friendly. If your visitor realize that your contents are not useful, they won’t want to waste their time coming back your website. If your site is image heavy, make sure you apply descriptive alt tags.
5. Focus on the detail instead of the bigger picture
It is a good way to implement the basics of SEO and get your site optimized rather than focusing on ultra specific details such as trying to assess how much more weight an <h1> header tag has versus an
<h2> tag. You try my best to optimize your website and look for new tactics because no one can guarantee an increase or decrease in search ranking.
Sources: Retrieved from various reliable SEO websites
Top SEO in Singapore, Top SEO Services in Singapore
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