Improve your search engine rankings by Internal links

Internal links play an important part of your onsite search engine optimization. They are links that go to other pages of your own website. This article will show how to optimize the internal linking structure of your website to make sure that search engines index your pages.

 

Step 1: Optimize the menu links on your website

Use available keywords in the menu on your web pages to help Search Engine index. All pages of your website link to your company profile page and visitors can stay longer and know more about your company. It is likely that they will search for “about company name” get this page in the search results.

Step 2: Link your product pages to the categories

Breadcrumbs are a good way to link product pages to the top categories. Breadcrumbs typically appear horizontally across the top of a Web page, often below title bars or headers. They provide links back to each previous page the user navigated through to get to the current page or—in hierarchical site structures.
Link your category pages with keyword rich anchor texts that describe the categories. The category pages rank higher in the navigational structure of a website than product pages. And they are more important than product pages.

Step 3: Link your product pages

Link from one product page to the other is good way to keep your potential customers stay longer on your website. They have many choices to choose the best product which is suitable to them. They can spend much time to look for something they want.

Step 4: Link your blog content to your product pages and category pages

Don’t forget to link your blog content is relevant to product pages and category pages on your website. It’s a good way to link that page from within the body text of the blog post. To look natural you should use a relevant anchor text that describes the product or category page. If the link does not fit into the article, add relevant links below the regular text: “Related: this category page.”
At the end of this article, you should remember some important features of internal links:

• Use keywords as anchor text
• Be interspersed with the content of your site
• Interlink between pages of your site that are related to each other
• Open in the same browser (i.e. don’t use target=”_blank” in the URL code)
• Be “dofollow” (i.e. don’t use the rel=”nofollow” in the URL code)

Sources: Retrieved from various reliable SEO websites
Top SEO in Singapore, Top SEO Services in Singapore