Showing posts with label Top seo singapore. Show all posts
Showing posts with label Top seo singapore. Show all posts
Thursday, January 29, 2015
Tuesday, December 23, 2014
1:12 AM
Unknown
Before you build SEO strategy for your website, you
should identify your main competitors. Obviously you cannot find
information all of your competitors, but you can know the ones that are
most likely affecting your SEO performance. It is not difficult if you
want to understand what your competitors do.
Here are some steps on how to go about analyzing them.
1. Identify your competitors
It is very important to identify your main competitors. Do not misunderstand that business competitors are always SEO competitors. Your only competitors are the ones who are ranking in the first or second page of Google for your top keywords. Make a list of the ones that have the highest percentage of relative keywords or long tail keywords. There are two great tools: SEMRush and Keyword Spy for determining which sites or pages are ranking for your chosen keywords. You can define who is ranking for our keywords.
Here are some steps on how to go about analyzing them.
1. Identify your competitors
It is very important to identify your main competitors. Do not misunderstand that business competitors are always SEO competitors. Your only competitors are the ones who are ranking in the first or second page of Google for your top keywords. Make a list of the ones that have the highest percentage of relative keywords or long tail keywords. There are two great tools: SEMRush and Keyword Spy for determining which sites or pages are ranking for your chosen keywords. You can define who is ranking for our keywords.
Friday, December 19, 2014
12:48 AM
Unknown
Online marketers spend a lot of time demystifying Search Engine
Optimization (SEO), adapting to algorithms changes. However, your site
was penalized through carelessness, through black-hat techniques.
1. Black hat techniques
Popular methods are keyword stuffing, hiding all the keywords that you stuffed so that it is not seen by the human and link buying. Cheap SEO services don’t obey search engines guidelines. They use black hat techniques to get high ranking on Google but it’s very dangerous.
Popular methods are keyword stuffing, hiding all the keywords that you stuffed so that it is not seen by the human and link buying. Cheap SEO services don’t obey search engines guidelines. They use black hat techniques to get high ranking on Google but it’s very dangerous.
Wednesday, December 17, 2014
12:41 AM
Unknown
Images are an important part of your website to make it attractive,
colorful. Most of images are related to the content, symbols. In
addition, it also helps you provide information to Google about images
you use. But how can you optimize your images for search engines?
1. Optimize Image Sizes and Formats
Image Sizes and formats are very important when you want to load web page. They impact speed load. Never use HTML to resize an image to display it smaller. This doesn’t decrease your loads at all; the browser still loads the image full size, it just scales it down.
What about file format? You have many choices such as jpg, gif or png. PNGs save quality much, but they maintain higher file sizes. Gifs are good for icons and low-detail images, but for more detail they sacrifice either size or quality. Jpg images are going to be the smallest, but they are subject to compression artifacts and a deep loss of quality.
Image Sizes and formats are very important when you want to load web page. They impact speed load. Never use HTML to resize an image to display it smaller. This doesn’t decrease your loads at all; the browser still loads the image full size, it just scales it down.
What about file format? You have many choices such as jpg, gif or png. PNGs save quality much, but they maintain higher file sizes. Gifs are good for icons and low-detail images, but for more detail they sacrifice either size or quality. Jpg images are going to be the smallest, but they are subject to compression artifacts and a deep loss of quality.
Tuesday, December 16, 2014
1:17 AM
Unknown
Tracking SEO status is critical to maintain a successful search program. There are many SEO health metrics which help you track daily or weekly. They will give you a starting point for investigating the cause of performance decreases and find how to resolve it.
1. Direct Traffic Changes
Many users find out website through organic search, after then they come back direct. A lot of Search traffic is counted as direct traffic in analytics because the http referrer data is not passed on — especially with mobile devices. You should set up a weekly custom alert in Analytics to email you if there is a 10% or more rises or drop in direct traffic over the previous week.
Monday, December 15, 2014
1:19 AM
Unknown
Have you ever faced any such challenges in your SEO consultancy career? If you are in the search engine optimization services industry, you can understand these challenges to overcome.
1. The right sources for information
It’s is very essential to identify the available information in the SEO world. You have to consider what is right or wrong about SEO articles. There are many other very high quality sources for information, but there are also many places that write stuff that will mislead you. So be careful to choose the sources to trust.
2. Everything can change
Most of people believe that if a site is ranking well, that serves as proof that every tactic they are using is okay. But unfortunately, it is not true. You can copy another site’s tactics but it does not work for you at all — or worse, you might get penalized for it. What is the reason? Google algorithm always change and you have to follow it. The life of an SEO is always an adventure and it is really interesting if you want to discover it.
3. Integration
The challenge is in learning a large number of different facts about SEO, then figuring out how to integrate them into a cohesive plan for a given website that makes sense. Defining what you need to prioritize your opportunities to make profit. With ever-changing algorithms, you should try to discover new things and successfully integrating them into a deeper understanding of the craft.
4. The tough Competition
Many websites follow shady link building, duplicate content, exact match domain, and many similar practices, which make them successful temporarily.
Many competitors use tricky approaches to get top positions and they are never penalized. It makes SEO team disappointed for using white hat SEO techniques.
Sources: Retrieved from various reliable SEO websites
Top SEO in Singapore, Top SEO Services in Singapore
Friday, December 12, 2014
12:30 AM
Unknown
Social Media
A social environment allows people from all over the world to
interact with each other through the distribution of thoughts, concepts,
and services. Especially, it promotes dialogues, action, and reaction
on behalf online users. We should take a look the volume of social
shares/comments a particular landing page receives and its ability to
rank high on search listings.In addition, we need to understand the
difference between general social media habits and the ability to use a
consumer’s social activity as a means of supporting organic search.
How Social SEO work
Google released a “Social Search” show that the relationship between a
social network and search engine. Many brand’s followers and fans
interact with their website or a specific form of content, they will
recommend destination to their respective social connections. And
rankings determined by the volume of social shares and comments a
particular online destination receives.It is through these recommendations that your website will improve rankings on Google.
The impact of Social Signals
Social Media have a strong impact on SEO rankings. Google allow
‘social signals’ such as Facebook likes, Google + 1’s and rewet to
influence organic rankings. Therefore if your content generates such
signals, it will rank better in search results.When content is optimized and supported by a significant volume of social response, brands can improve results: Increase traffic, search visibility, awareness of brands…
You need to consider combining SEO and Social Media work together with the purpose of achieving the same goals. Therefore, your company should invest in Social SEO to remain competitive and look for many potential customers.
Sources: top-seo.com.sg
Top SEO in Singapore, Top SEO Services in Singapore
Tuesday, December 9, 2014
11:55 PM
Unknown
or How to differentiate SEM and SEO?
Until now, I guess anyone with a glimpse sense of Internet marketing would find the two term SEO and SEM familiar. There have been endless debates on whether SEO or SEM is a better tactic. How different are SEO and SEM, or are they even that different? Hence, to distinguish these two terms is the topic I would like to cover today. First, we need to do some review on SEO and SEM.
What is SEM?
According to Wikipedia, “Search engine marketing (SEM) is a form of Internet marketing that involved the promotion of websites by increasing their visibility in search engine results pages (SERPS) through optimization and advertising.” SEM includes various marketing tactics. Other than search engine optimization (SEO), SEM includes the use of paid search, such as pay per click (PPC) listings and advertisements. For some specialists, SEM strictly includes PPC campaigns and activities. Still, if you use SEO and paid search at the same time, that mixed- method also falls under SEM definition.
What is SEO?
Simply put, Search Engine Optimization (SEO) is an Internet marketing method designed to better optimize a website to help it get higher rank in Search Engine Results Page (SERP), hence leads to more customer conversion rate. An SEO plan would include both On-site and Off-site optimization techniques. How On-site and Off-site optimization techniques help enhance the website performance is a topic we will dig deeper in other articles.
How is SEM different from SEO?
Through the review of SEO and SEM, some of you might understand the difference between these two methods already. Yes, the main difference between these two terms is that search engine optimization (SEO) is simply a component of search engine marketing (SEM). As mentioned above, SEM includes components of paid search, such as PPC and SMM (social media marketing) also.Therefore, you have to remember that you cannot use the two terms SEO and SEM interchangeably, because although they work hand in hand, they are not the same term. SEM is the bigger categories of SEO, yet “which one is better?” is the question only practice and experience can answer.
Source: Consolidate from many SEO resources.
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