Wednesday, June 17, 2015

As a small business, there are a wide range of considerations that you need to take into account before taking any marketing strategy. “Should I invest in SEO?”, “How long does SEO take to get the results?” and tons of other similar questions are the most popular problems that small businesses have to face. Most of them consider doing SEO themselves as the good way to save up their budget. However, Top SEO Singapore would like to show you the pros and cons of taking SEO without any SEO experts’ assistance before making the final decision. Your wrong choice will lead to your business’s failure.


Pros of do- it- yourself SEO

Save money not outsourcing the SEO experts


Budget is the most important concern of most small businesses. Although compared with other marketing forms, SEO is evaluated as affordable for small businesses, it doesn’t mean that you can invest in SEO without considering carefully. This is also the biggest reasons why they decide to tackle do- it- yourself SEO which will help you save a lot of money in the future.
However, you have to know that it make take you more and more time, effort and energy to achieve the same results a SEO services Singapore could.

Widen your knowledge about SEO

One of the greatest benefits of doing SEO yourself is that you truly widen your horizon about SEO and can boost your visibility, make your site rank well in search engines without depending any other sources. On the other hand, if you have the tendency to hire a SEO Company Singapore in the future, the hiring process will be much easier. You can easily identify which SEO firm can support the best services in a wink.


Easily keep track of the results

You will completely control the SEO situation related to your site. You won’t have to wonder who did those things with your site, why need to do that when you clearly see that those metrics are not suitable for your business. Everything is your hand.

Cons of do- it- yourself SEO

Can’t achieve the expected results


As you can do SEO yourself, you have to know that SEO is easy to pick up but really difficult to master. Although you have put all your time and effort to implement tons of modern SEO metrics, there are high chances that you can be failed in getting your expected SEO results. It’s not to say that you cannot or should not master do- it- yourself SEO, but you need to measure what you can get in the end.

Harm your website because of SEO inexperience

With your unseasoned experience, you can make some serious mistakes while taking SEO tactics to your site. In some severe cases, your site will be penalized by Google and boosting your visibility to top of search engines is impossible.


Above are some major pros and cons of do- it- yourself SEO. Due to the fact that SEO is ongoing and not a one- time investment, you need to consider carefully before making the decision. No matter if you decide do- it- yourself SEO is the most suitable approach or not, keep in mind that it will take your time, effort and even money to bring about results. Hope you can get valuable information from this article. Please contactTop SEO Company Singapore if you need our help.

Source: Pros and cons of do- it- yourself SEO

Tuesday, June 16, 2015

“How long does SEO take to get results?” is an understandable and reasonable question that most business owners want to have a clear answer before doing a Search Engine Optimization (SEO) plan. As the top SEO services Singapore, we understand that this is just a basic question in a wide range of questions in the form of “How long…?” Let’s take a look on this article and find out our explanations for your concerns.


In fact, this kind of question is really difficult to answer but still deserves attention. The average amount of time it takes to see real results in a correctly SEO campaign is from 4 to 6 months. However, you need to know that this figure isn’t fit all kind of business. It is quite hard to give you the perfect number due to the fact that it depends on many factors such as your website’s age, your current ranking and whether your site have had any penalties or not. Following are the detail of these significant factors.

The competition

The first element that determines how quickly you can get noticeable SEO results is the competition. Those companies working in highly competitive industry such as real estate will take longer to overpass their competitors in the market. On the other hand, for other industries,SEO services Singapore is able to get rapidly ranking increases within 1- 2 months.


Your company’s background
If you are the novices and Google doesn’t have any idea, information as well as feeling towards your site, you might have to wait quite long. SEO is an ongoing process that SEO experts will “announce” Google about your existence first, after that they’ll try to boost your visibility in search engines and prove that your site is worth viewing.

In stark contrast, if your site was built a long time ago and already has a positive history with Google, then Top SEO Singapore will bring good results in short period. In cases of being penalized by Google, the amount of months that you have to wait will not end at 5 or 6. It takes lots of time and effort to overcome serious Google penalties and come back to your previous position in search engines.

Your main purposes when doing SEO

As you might know, the major goal of any SEO plan is to boost your website to the top of search engines. However, is this your only purpose when taking a SEO strategy? What are other results that you want to get?

Many business owners desires to get high ranking in Google, some want to get great traffic, some define “results” mean growing your business, not just growing in just ranking. Everyone has the different goals. Therefore, this is also another element which affects your SEO time.


When doing SEO, your patience will be paid off. However, if your company is doing SEO over 6 months without getting any noticeable results, chances are you have hired the wrong SEO Company Singapore. Hope you can get valuable information from this article and can choose the most suitable SEO supplier not only in Singapore, but also all around the world. Please contact us if you have any SEO consideration.

Source: How long does SEO take to get results?

Monday, June 1, 2015

As outlined by SEO expert firm in Singapore, or as far as any SEO instructors know, Google measure the authority of the websites based about LINKS. Search engines can get the relation of webpages and how it sticks to using sophisticated links analysis.

The importance of Links
Imagine you might be joining a election to be a candidate and may only win if votes to suit your needs are counted a lot more than the other individuals. Similarly, links play the role as the votes for a web site to secure the initial position in the search result. Nonetheless, Links are not regarded as equal as the votes in an election, but there usually are unequal links a result of the difference of exactly how trustworthy and authorized the links usually are. Based on links, search engine may analyze the popularity of websites and pages based on the number and popularity of pages linking in their eyes, and simultaneously assess the metrics such as trust, spam and also authority. In actuality, the more trusted website is, greater trusted links it receives, while spammy internet sites won’t get several links from trusted sources.




Quality of Links
In order to name how qualified ones backlinks are, search engines count all the links pointing at the websites unequally in a manner that they give excess fat to the links thought to be more qualified. As an example, supposedly the links are advices you have when asking for less than circumstance of staying sick, which ones does one prefer more and also place more believe in on? Of program, ones from a doctor will be counted excess fat than ones from several people.



So, the definition of criteria to consider links “quality”? Those are links originating from large and hugely evaluated websites with authority. They is going to be higher on the high quality scale than one of the links attained from blogs or cheap social sites. There are several arguments about just what links are worth having but not. The point is the way we can secure links that carry pounds? The answer would be to create something worthy of linking to, while qualified content, and it’s not easy a result of the need of well-thought program, research and creativeness.



In actuality, the majority of SEO service of link building will be bound for spammy links. Even some SEARCH ENGINE OPTIMIZATION expert companies build links from forums, link farms, information sites, hubs or social bookmarks, etc. some blogs may spin their articles regarding exchanging links. These link building methods will be common but most likely are not worth the work. Why? Here are some facts you have to know before making a choice:

Links created by forums: this link constructing techniques is the most typical out of all others. Profile page and also signature links are created, which helps links for being created towards the bottom of posts or perhaps comments you leave in a forum. Signature links are considered low quality when they don’t place resilient impact on this page you link to.



Many SEO firms Singapore use Hyperlink farms which have a lot of websites and webpages. They can give a set number of links to get a set fee by building a link farm, but it could be easily found out by search engines like yahoo and ceased to obtain any positive have an effect on the sites they link to.


Other very popular spammy link techniques are Directories, Hubs, Blogs and Social Book marks. Directories are useful to create valuable links with regards to appealing more traffic for the site. However, it’s still considered as a form of spam that they will aren’t merit dependent and trustworthy enough to increase your ranking. In the meantime, Spammers are interested in Hubs and Blog. Squidoo hub webpages or lenses allow us to build pages for link building but not last long and still have positive impact on the site. Blog is helpful with regards to comment and affiliated links. However, some blog softwares don’t make it possible for follow links within comment. About Sociable bookmarks, the most of credible bookmarking internet sites (Digg, Sphinn, etc) know about the abused systems, thus nofollow links to stop them.


Sunday, May 31, 2015

Given the ever changing nature of Google’s algorithms, your online marketing strategies need to be altered in such a way that can adapt to this modification. Top SEO Singapore predicts there’re a variety of online marketing trends that you need to take into consideration to make your business stand out and surpass your competitors. Following are the highlight online marketing trends that can bring significant benefits to your business this year.


Content marketing still maintain its top position

It is highly recommended to stay focus on content marketing all the time. Creating high quality and valuable content is compulsory if you desire to boost your site ranking in search engines. If your content can meet viewers’ demands, you are likely to be admitted as a firm with in depth knowledge and experience in your niche. The more you can show your expertise, the more viewers engage your site.
There is a wide range kind of content that you can take full advantage of using to reach more viewers’ attention such as videos, infographics, products reviews, blogs, Q&A… Each kind has its own feature, choose the most suitable one to your topic.
Creating reputation is also important

Normally, buying circle is known as a long process. In order to making any purchase decision, viewers have gone through many steps, from looking for product’s information in search engines, comparing tons of different sites and choosing the best company at the end. However, do you know the key element affecting their decision? It is your company’s reputation.


Viewers tend to find and read reviews about your company. Therefore, make sure that you have lots of good reviews about your products on your site to persuade viewers to buy them. Obviously that you cannot satisfy all the customers, and according to recent studies, unhappy customers tends to express their unsatisfactory feeling strongly and clearly. Thus, having a plan to maximizes positive reviews and minimize the bad ones is extremely important.
Mobile- friendly is indispensable

According some trustworthy estimates, mobiles and tablet devices are going to overtake desktop in the near future. Due to the widespread growing of modern devices, people have tendency to use them to search for their information. Therefore, it is great time to optimize your site to be accessible to mobile users. Make sure that you have another version for mobiles which fit their screen and demonstrate all your content. Don’t use Flash if you want to be underestimate by viewers due to the fact that some of mobile versions aren’t supported to watch Flash. As a result, you are able to get bad user experience.


Videos, videos and videos

Videos have become an effective way for online marketing purposes. Videos are perfect to show your products’ information in such a way that is impossible to achieve with text only. Furthermore, viewers prefer watching videos than reading articles, so stay focus on optimizing your videos because this trend is most likely to continue in 2015.
Social media is becoming more and more important

Social media is evaluated as the primary way to interact personally with potential customers. Businesses are going to achieve positive results from their investment in social media, such as Facebook, Twitter, Google+…, including the increasing of your site’s visibility and traffic as it all enables customers to share your useful content with others in their networks. Therefore, the ignorance of its strong power is a grave mistake.

These are 5 outstanding online marketing trends that you need to take into account. Now it’s time to look back to your plan and modify it supposing that there is something wrong. Hope you can find this article beneficial and choose the best SEO expert not only in Singapore, but also all over the world. SEO services Singapore is willing to be your fellow- passenger.



-Source: Top 5 online marketing strategies that every SEO company should follow

Saturday, May 30, 2015

Supposed that you have invested in Search Engine Optimization (SEO) strategy for a long time but you haven’t got any positive results. Even when you have set up tons of social networks accounts, they aren’t strong sources of referral traffic to your site. Now, it’s time to look back to your campaign, especially your link building.

You should know one of the most effective ways to increase your ranking and drive referral traffic to your site is through the process of link building. Thus, your satisfactory results might be derived from unreasonable link building. This article of Top SEO Singapore will show you some useful information about link building, especially to the novices so that you can evaluate your own plan by yourself.


A simple definition of link building is that it is a plan of getting other websites to link to your website to improve the ranking in search engines.Top SEO Company Singapore thinks that you have to take into consideration about what is not high quality link building, include:
• Buying links or exchanging links
• Focusing on quantity over quality
• Submitting bunch of low quality links that link back to your site
• Linking your business to sites without learning about their quality

Both search engines and viewers don’t appreciate your site’s link building if it has one of things mentioned above. Even worse, it can damage your ranking.

It is clear to see that link building is always about getting links, but earning link as much as possible is not beneficial all the time. Getting website linked to by other sites isn’t an easy process, you have to not only have something of value to link but also be good at promoting your website. Here are some useful link building strategies that you can use for your own plan.
Measure the value of a website before linking

Due to the fact that Google will base on the value of landed page to measure your links’ quality. The higher the quality of that site, the more positive effects that it can bring on your SEO ranking. That’s why you have to be very careful in choosing the most suitable ones. The matter is how can you assess which sites are more trustworthy than others and can meet Google’s standards?

In reality, there are some factors that are highly recommended by SEO Company Singapore when looking for websites to get backlinks from:
• Google create a ranking system which measures the site’s quality called PageRank. As you might know that every site will be scored in this system, and we can believe in its accuracy. Ideally, you should choose those sites which its score is from 4 to 7.
• Every business owner has the same consideration of selecting the high quality website with you. Another significant way to figure out the ideal page is based on the total number of backlinks this site has. It is a good idea to seek out sites that have a huge amount of links.


Create comprehensive content

You might know that the best way to be linked by other sites is to create an extremely comprehensive content. It is also evaluated as the most important strategy that you must keep in mind when talking about link building. There’s always a very close connection between content and backlinks. Once you can create high quality content, other sites will rely on it as a good resource and over time, it will be linked more and more.

Promote your content

After building good content, the next step is to promote them on social media. Don’t underestimate the strong power of social networks like Facebook, Twitter, Pinterest, Google+… To be shared by those social media users means the increasing of your site visibility. Being active on these platforms, interacting with your followers and promoting your site is an effective way to generate links to your site.


Don’t forget forums

Another way which helps you generate links to your site is posting on forums. Remember to select those forums which are related to your industry, otherwise, you will be underestimated by Google.

It is no doubt about the importance of link building to your SEO strategy. If your own plan still hasn’t brought any positive effects, take a look into this article. Hope you find useful information. Please contact SEO services Singapore if you have any SEO matters.


Source: SEO services of Link building in 2015

Friday, May 29, 2015

In this new age of Internet Marketing where there are a variety of SEO Company Services in Singapore to choose from, it is extremely hard for one person to identify a company that has the potentials to provide the most suitable SEO services for them. In this series, we will help you determine the best SEO Company Singapore for your Company, and not just in Singapore, but anywhere in the World.



In this article, we will introduce you to the full-package SEO services, its features and benefits. Full-package SEO services are usually meant for websites with a large number of products and services. This kind of SEO requires extensive research and long-term strategies to create the ultimate impact on the entire website and its web pages in order to show the maximum amount of keyword queries that users search. This practice serves to boost the company sales as much as possible.
Then, how an optimized website can affect your sales?

Firstly, the reason to design a website for your business is that a website is your virtual showroom on the global website system, and a spacious one in fact.

Secondly, with more than 800 million people worldwide have access to the Internet, it is undeniable a great opportunity for you to expand your business to potential market segments.

Finally, it is a way to increase your service quality as reviewing and purchasing products and services through website is a trendy and convenient means for your customer.
How can you define a full-package SEO service?

Overall, when you say you use SEO services for your website, it means that you will optimize approximately 30-50% of the most important keywords and 90% of keywords involved in the entire field to top of Search Engines.

Hence, there are many definitions of the Complete SEO solutions, but in general, it is the SEO practice used to push rankings of only 30-50% of most important keywords and in the process, pull relevant keywords with those significant ones. Some of the specific aspects of this complete service include:

SEO Services Audit: Review and analysis website, then design the most reasonable SEO plan for a particular site.

Website Optimization Services: Editing and optimizing your website in accordant to Search Engines’ SEO standards.

SEO Keywords Services: During overall SEO, extensive researches on strategic keywords will be carried out to identify the potentially profitable keywords that are consistent with trends, user needs and market demands each specific period of time.


Here are the signs on your website that you can consider investing SEO services:


Your website’s main purpose is to sell and update products frequently.


Your website is an E-commerce web.




Your website is a website for regularly updating news, information and scientific articles.


You want to build brand recognition through the Internet.
Benefits of a full-package cheap SEO services:


Create long-term stability and brand recognition on the Search Engines and to users and customers.


Bring maximum visibility for keywords queries when users search.


Make the website trustworthy; hence attract massive traffic, which leads to positively effects on your sales.
Full-package SEO Process:


Access and update information from customers.


Analyze and evaluate the entire website to make specific plans for the overall SEO process.


Contracting.


Execute the overall SEO strategy.


Submit monthly reports to clients.


Extension of the contract if requested.

Contact: http://seo-company.com.sg/contact-us Phone: +65 6871 4838

Sources: References from reliable SEO forums and websites.

Wednesday, May 27, 2015

Seo for small business
Inside current years of web marketing, SEO specialist companies are actually of excellent concern to numerous businesses because of its benefit for getting roi and advertise the company. SEO for small company is becoming a lot more important and take by far the most proportion connected with current WEB OPTIMIZATION service on the whole. It’s besides medium and large businesses can handle SEO being an indispensable part of their marketing strategy and price range, but smaller businesses still have possiblity to predict and manage since lucrative offer.