5 TIPS TO INCREASE ORGANIC TRAFFIC TO YOUR WEBSITE

When it comes to measure the success of a SEO strategy, Traffic is regarded as one of the most important KPIs (key performance indicators) that you need to concern about. Top SEO company Singapore is pleased to provide you 5 primary tips to increase organic traffic to improve your site’s ranking.

Definition

There are 2 types of traffic that you need to know: paid traffic and unpaid traffic (or organic traffic). Organic traffic is defined as the amount of visitors visiting your site directly through many search engines like Google, Yahoo, Bing, etc.

How to increase organic traffic to your website?

It is clear to realize the tremendous benefits that organic traffic brings to your website.

• The first is cost advantage. In the long run, getting organic traffic doesn’t take much budget of your company.
• The second one is about the credibility of clients. Most clients think that they can find their information easily, successfully through organic listings. The more viewers feel satisfied, the more your site get high ranking.

So how can we increase organic traffic? Top SEO company in Singapore suggests you 6 tips for reference:

1. Utilizing the long-tail keywords

Instead of using hot and short keywords, you should take advantage of utilizing long-tail keywords which deliver more specific information about your products/ services. Nowadays, viewers have tendency to look for their essential information as specific as possible so that they can make purchase decision easily and accurately. Therefore, there are many opportunities to approach your potential customers if you can find out clients’ behavior.

2. Creating high quality content

Your site’s content is evaluated as perfect base on 3 factors:

• Valuable: The best way which probably attracts viewers’ attention is providing amazing value to your readers. Once you can reach their standards, they can follow your news over the long term.
• Unique: It is not wise if you duplicate content from other sites. In some serious cases, you could be banned by Google.
• Fresh: Even the constantly changing nature of Google’s algorithm, Google refers sites containing fresh information delivered to the searchers. You can renew your page through many ways: updating content frequently, starting blogs about hot topics related to your industry, updating pictures of your firm’s events, etc.

3. Taking part in social media

Nowadays, social media including Facebook, Twitter, Pinterest, etc has played an important role to promote your content and attract viewers’ attention. Put your effort to update your information to social networks in order to keep connecting directly with your potential customers.

4. Building backlinks

Backlinks refer links placed on other sites that point back to your site and create a very close relationship between those pages. The more high quality backlinks you have, the more credit Google gives you and lead to the fact that your site gets higher traffic. You can take a look on those ways of building backlinks for reference: guest posting, creating good internal linking, using forum, etc.

Related news: What are backlinks? How to build high quality backlinks?

5. Get the attractive page title and meta description

Through page title and meta description, both search engines and viewers can have a general view about the content delivered by your page. They are demonstrated in the search results so make sure your title and description are unique, attractive and fascinating in order to reach customers’ attention.

SEO campaign is an ongoing process that SEO team needs to keep track of every step in order to achieve the best result. Increasing organic traffic need to be evaluated as one of the first priorities that you have to pay time and effort. SEO Company Singapore is well aware the importance of it and be sure that we can provide professional competence to make your business dream come true.

Source: Consolidate from many SEO sources