Sunday, June 21, 2015

Getting new visitors to your site is only half of the real battle. The challenge is keeping them stay longer on your site. Make your viewers stick around long enough to understand your products and services must be one of your biggest dreams, right? Statistic show that the average time people use to view your site is just from 10 to 20 seconds, so how to keep them stay longer? It is clear to see that the longer they visit your page, the higher chance we can convert them from browsers into buyers. That’s why Top SEO Singapore shows 10 ways to keep viewers stay on your site.


1. Create high quality content

The first and the most important factor which help you surpass your competitors is content. Keep in mind that “Content is king”. It is worth investing your time and effort in creating good content that deliver valuable information and help your potential customers solve their own problems. Having high quality content, you will not only attract new readers to your site but also keep previous readers coming back for more.


Furthermore, there are tons of standards that you need to consideration when creating content, for instance:
• Make sure that your content is readable. Each paragraph should be short and clear.
• Update your content frequently. Both Google and viewers love reading fresh content.
• Duplicate content is unacceptable. No one wants to read the same content 2 or 3 times.

2. Using different multimedia formats

On the other hand, you need to know that there is a variety of content’s form that you can take full advantage, such as video, info graphic, products review, slideshows, podcasts, etc… It is clear to see that articles are not always the best choice in many cases.
According to current surveys, using videos can reach more viewers’ attention than articles about 3 times. Having a video is a great way to convert sales with your products and services. SEO services Singapore highly recommend to create 3-minute videos that is evaluated as enough to keep your visitor’s eyes and don’t forget to post it on YouTube which is known as the second biggest search engine, after Google to gain their trust.


However, please consider carefully in order to choose the most suitable form of content for your single topic.

Related news: Types of contents that drive more traffic to your site

3. Create eye catching titles

Titles will show what you are going to present in your content. Both Google and your visitors base on titles to define your main topic. Therefore, try to create unique and attractive titles that include target keywords that allow search engines assess your content as accurate as possible.

4. Link internal content on your site to each other

It is tiny yet essential issue. If your site has many related topics, link them together. With this strategy, you will get success in keep viewers hungry for your site. They will keep reading your content while realizing you offer them great useful information.

5. Don’t forget the call-to-action

You all know about the call-to-action before, but usually underestimate its importance in keeping potential customers on your site. Let’s find out its truly benefits.


Firstly, think of your final purposes. Is it high ranking in search engines or great traffic? We believe that as a business owner, in the end, you always desire to convert visitors into leads by getting them to do some real actions such as signing up for a newsletter, creating an account… In order to make them do that, you have to show them the instruction how to do it by creating Call-to-action button.


Above are 5 of 10 effective ways to keep viewers stay longer on your site. Top SEO Company Singapore hopes you can get useful information from this article. The rest of top ways will be shown in the next article. Let’s wait and see!

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